THE FUTURE OF ROCK
Axe Radio is a flexible Rock format that can be positioned musically to match the makeup of your market. Here are two options that will demonstrate the formats versatility.
Option I is a more mainstream approach designed to age a Classic Rock station, differentiate from Classic Hits and appeal to Active’s who have become disenchanted with Active Rock. Option II is designed to replace a struggling Active Rock station by attracting its upper demos while appealing to Classic Rock’s younger demos who like Rock with more edge.
Soon, there will only be room for one Rock format per market and both Axe Radio options have been developed to be the last Rock station standing.
Axe Presentations
Option I
AC/DC– Shoot To Thrill
Pearl Jam– Jeremy
Pink Floyd– Have A Cigar
Aerosmith– Sweet Emotion
Rush– Limelight
Ozzy Osbourne– Mama, I’m Coming Home
Heart– Barracuda
John Mellencamp– Hurt So Good
Bon Jovi– Wanted Dead Or Alive
Led Zeppelin– Ramble On
Metallica– Enter Sandman
Option II
Stone Temple Pilots– Wicked Garden
Mammoth WVH– Another Celebration At
The End Of The World
Green Day– Boulevard Of Broken Dreams
Godsmack– When Legends Rise
Collective Soul– December
Foo Fighters– The Glass
Shinedown– Sound Of Madness
Black Crowes– Hard To Handle
Bush– Glycerine
Metallica– Gone Too Far?
3 Doors Down– Kryptonite